Juliette Wills
Wake Me Up Before You Glow-Glow
Updated: Dec 15, 2021
Glow Hub is a new brand that's doing everything right. Here's why you'll love it

Do you like what I did there? I’m reading Andrew Ridgeley’s autobiography so my head is full of Wham!-isms as well as the shops piping out ‘Last Christmas’ so I can’t help myself.
I’d like to introduce Glow Hub, a new brand that launched in the summer (yes, I’m late to the party, as always, but I had to try the products) that I’m excited about. Note: not ‘super excited’, just excited, because to be ‘super excited’ it’d have to involve Tottenham winning the FA Cup, a red panda being sent to me as my new pet or finding a treasure chest on the beach.
Not only is Glow Hub obviously cruelty-free and vegan, the products are made in the UK. You can mix and match to get the right skincare combo for your skin, and if you're not sure of your skin type, there's a handy test on the website so that'll sort you out. From hydration to scarring, smoothing to brightening, there’s something for everyone. The packaging is absolutely mint, too. Brights and pastels are everything, right? So what’s the catch?

There isn’t one. It’s so reasonably priced (around a tenner per product) you can afford to buy the entire range. Hint: someone buy me the entire range, ta very much. I'm pretty sure this brand is what the term 'stocking fillers' was invented for.
They’ve created four new generation acid serums with each different bottle blending two acid BFF’s (hark at me, it’s like a whole new language coming out of my keyboard) that perfectly complement each other. Come to think of it, the last time I banged on about acid was in 1988, and that was combined with the word ‘house’. Whilst Glow Hub is primarily a brand aimed at the younger end of the market (ie. those who won’t understand the last sentence) I tried several products and really saw the benefits on my 49-year-old face, too.
Each blend targets either hydration, glow, damage control or scarring. If you’ve got dark spots, scarring or pigmentation your new best friend will be ‘The Scar Slayer’ which targets all this stuff with tranexamic and l-absorbic acid – Vitamin C to the uninitiated. Designed to be applied before moisturising, it’ll help smooth and brighten your skin.
Then you’ve got AHA’s. Wait, I’m on a music trip again, this time ‘The Sun Always Shines on TV’ because I’m thinking of how the lactic acid and glycolic acid combo has been formulated to correct uneven skin tones and dissolve dead skin cells (oof!) for a fresh glow (you know, like after you've seen a bit of sun). ‘The Glow Giver’ should be used 2-3 times a week in the evenings after cleansing. Make sure you slap on a decent SPF50 the next day or you’ll f*ck up all your hard work.

Fancy some fatty acids? Pick up ‘The Barrier Builder’ and those, combined with amino acids will give your skin a proper drench in soothing and strengthening magic stuff. Go about your day with skin that’s hydrated and healthy and see if you get compliments from strangers (unlikely, people are too scared to say anything to anyone these days). Use morning and night after cleansing but before moisturising. If you're not sure what skin type you are, they've got a handy quiz that'll give you all the answers. They really have thought of everything.
If you need some hydration help, you’ll do well to choose ‘The Hydration Hero’ – this little guy is bursting with hyaluronic and polyglutamic acid and it’ll go deep into your skin tissue (imagine Thor slamming his hammer into the Earth’s crust and you’ll get the idea of how this works) and plump, brighten and replenish your dehydrated skin. In winter, when we’ve got the heating on all day long, you’re gonna need it. Use twice a day on cleansed skin, under your moisturiser.
Also in the Glow Hub range is ‘Pep Talk’, an overnight plumping peptide rescue balm infused with pink grapefruit for luscious lips. Don't ruin your lovely lips with fillers, use this. It smells – and tastes! – amazing. Ooh, and there’s a rather lovely Nourish & Hydrate Gel Moisturiser (it’s so creamy, yet it’s a gel, I can’t even) infused with – wait – peach. Peach! And coconut. Coconut! True story. That’s actually my favourite product from the range and I’m going through it at a rate of knots because I love it like I love sharks and Chris Hemsworth.

There are cleansing pads, a face mask STICK (genius) basically more lovely stuff – cleansers, toners, even a zit zapper. I haven’t tried it all but I seriously want to. How about a moisturiser in a lilac bottle (I love lilac, LOVE IT) that just so happens to be infused with blueberries and black tea. Shut UP!
I have to mention the packaging again. THE PACKAGING! It really is a thing of beauty, plus they’re properly hygienic because you don’t need to stick your fingers in a jar, you’ve got a pipette thing instead. I love it. You can buy gift sets, starter sets or individual products. Travel sets, for when you can actually travel. Fancy 10 miniatures for £50? Well, duh, go get it!
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